5 minute read time

Should I Use a Mailto or Link to a Contact Form in My Email Newsletter?

The pros of linking to a contact form over using mailto links in your newsletters

8 minute read time

How to Write Email Copy That Sells

Great email copywriting can feel like a mysterious art, but the key is simplicity.

8 minute read time

Use This Email Campaign Checklist to Send Error-Free Email Marketing Campaigns

An email process tailored to your organization keeps your email campaigns error-free.

11 minute read time

5 Email Campaigns All eCommerce Companies Should Send

eCommerce companies can get incredible value from email marketing with these emails.

5 minute read time

8 Resources For Awesome Icons for Your Email Marketing Campaigns

Coming up with new imagery for every email marketing campaign can be tough.

6 minute read time

A Fresh Look at Fonts in Email Design

We look at interesting font-stacks and examples, plus foreign-language campaigns

7 minute read time

Email Deliverability Tips to Improve ROI for Small Businesses

For small businesses, the ROI of email marketing is directly linked with deliverability. To maximize…

9 minute read time

Holiday Email Marketing Trends, Dates, and Tips You Need to Know

Read about the trends, dates and tips you need to know for holiday email marketing…

4 minute read time

Support for Animated GIFs in HTML Emails

Animated GIFs in email can increase engagement, but they’re tricky.

7 minute read time

How to Structure Your Email Marketing Campaigns for “Scanners”

Do you read every word of an email or do you scan through it? Most…

6 minute read time

How to Customize an Email Template in 7 Simple Steps

These easy steps will help you create a customized email template without any code.

5 minute read time

15 Email Fundraising Ideas for Nonprofits That Are Sure to Drive Donations

Email marketing can help you crush your year-end goals year-round.

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