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How to Write Email Copy That Works (Without Being a Professional Writer)

As a marketer, the email copy you write should work like a machine.

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The 5 Most Common Email Marketing Mistakes and How to Avoid Them

Learn how to prevent common email marketing mistakes to maximize your campaigns.

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20 Hacks for Improving Your Email Subject Lines

Here are 18 email subject line hacks you can put into action right away.

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The Anatomy of an Effective Email

Effective email writing has a lot of moving parts to it, and in this guide,…

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5 Email Tests You Need to Run Right Now for Better Results

The opportunities to improve and optimize your results can be priceless.

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Timeline of Major Email Regulations Around the Globe

Here’s a timeline of some of the major regulations regarding digital communications.

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How CoSchedule Improved Open Rates by Systematically A/B Testing Email Subject Lines

Your subject line is your only shot at getting people to open your emails. Learn…

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75 Sizzling Summer Email Subject Lines for Retailers

Learn how to craft compelling summer email subject lines that inspire your customers to open…

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100+ Email Subject Line Ideas for Dads, Grads, and the 4th of July

Learn to craft engaging subject lines for your summer emails with over 100 examples.

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The Email Minute #20: What You Need to Know About Referral Emails

In this Email Minute, Shane talks referral emails: a simple way to spread the word.


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The Real Scoop on Email Emoji in Subject Lines

Emoji have become a part of our every day, but how do marketers do emoji…

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