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Five Ways Gen Z Differs from Millennials When it Comes to Marketing

Marketing to Gen Z can seem like a tough task. Even understanding Gen Z might…

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4 Tips for Creating An Internal Newsletter That Isn’t Boring

Learn the basics of crafting an internal company newsletter that your employees won’t dread reading…

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What the Future of Open Rates Looks Like in 2022 and Beyond

Apple’s Mail Privacy Protection feature has put the future of open rates in serious jeopardy.…

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45 Valentine’s Email Subject Lines Your Subscribers Will Love

We’ve put together a list of 45 Valentine’s email subject lines that your subscribers will…

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How to Up Your Marketing Game by Using Animated GIFs in Your Emails

Learn how to add a gif to an email to connect with more subscribers than…

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4 Steps To Improve Email Deliverability

Many marketers think improving email deliverability starts and ends with great content. And, while great…

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How to Craft Reactivation Emails That Win Back Subscribers

What’s the largest unread count you’ve seen in someone’s inbox? Whether you’re a proponent of…

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8 Email Newsletter Best Practices

Read these 8 email newsletter best practices to create an engaging email campaign.

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Why MPP is Good for the Future of Email

When Apple announced Mail Privacy Protection, earlier this year, it threw marketers into a bit…

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Email Recap: Our 2021 Year in Review

2021 has been quite the year for, well, just about everybody. But particularly for email…

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How to Determine the Best Length for Your Email Subject Lines

In this post, we’ll share how to figure out the perfect length for your email…

More resources to explore

Marketing to Gen Z: How to Reach a New Generation of Consumers

This report examines new data around Gen Z’s motivations, behaviors, and preferences.

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Custom Signup Form Builder

Design your own email signup form with our free signup form builder and start collecting addresses today.

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Email Marketing Benchmarks for 2022: By Industry and Day

Learn how your emails are performing relative to others in your industry, and what you can do to improve those metrics.

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