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Unleashing the Power of Email Testing: The Metrics Marketers Need to Know

For email marketers, success hinges on the ability to measure, analyze and optimize campaigns effectively.…

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5 Gen Z Stats Marketers Need To Know

The purchasing power and influence of Generation Z consumers are on the rise. As marketers,…

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Where Do I Start With Generative AI?

Where Do I Start With Generative AI? Over the last six to eight months, Generative…

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Create more content in less time with AI Writer

There have been many conversations on the power of Artificial Intelligence (AI) over these last…

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AI Best Practices Guide

Generative AI has the potential to revolutionize the marketing landscape as we know it. From…

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Are non-human machine clicks affecting your email marketing efforts?

Have you noticed an unexpected increase in opens within your email campaigns? Or more unusual…

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How to Drive Loyalty with Your Messaging Strategy

Close your eyes and take a moment to think about your favorite brands. What do…

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Gaming Your Open Rates

If you ask Google or ChatGPT what a good open rate for email marketing is,…

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2024: The Year Cold Email Prospecting Died

Google and Yahoo have banded together to usher us into a new era, and perhaps…

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Images Not Displayed?!

Hard truth: Email clients don’t always render image content when a user first loads your…

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Value-Add A/B Testing

Your goal in growth should be to add as much value as you can to…

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Marketing to Gen Z: How to Reach a New Generation of Consumers

This report examines new data around Gen Z’s motivations, behaviors, and preferences.

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Custom Signup Form Builder

Design your own email signup form with our free signup form builder and start collecting addresses today.

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Email Marketing Benchmarks for 2022: By Industry and Day

Learn how your emails are performing relative to others in your industry, and what you can do to improve those metrics.

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