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Campaign Monitor 101

Growing Your List with Integrations, Signup Forms, or API

Overview
Transcript

List growth is—or should be—a huge priority for marketers. To make it easy for you, we’ll show you three simple ways to automatically add new subscribers to your list.

Check out how to connect your list to your favorite app or tool through an integration in Chapter 1. Then we’ll show you have to create a simple signup form in Chapter 2, and give you some resources for adding subscribers through your own site or app using Campaign Monitor’s API in Chapter 3.

Apart from importing your list from a spreadsheet, you can streamline the process of adding new subscribers by

  • connecting the other apps you use to Campaign Monitor with an integration
  • creating signup forms
  • pushing subscriber data from your website or application, using Campaign Monitor’s API

Campaign Monitor integrates with over 250 apps and services. Whether you’ve built your site on WordPress, or sell your products online using Shopify, you’ll find integrations to the best apps to fuel your list-building strategy.

Adding signup forms to your website is a great way to build your lists. Campaign Monitor provides a variety of different signup forms that you can use to collect new subscribers from your website, social media platforms, and more.

To create a signup form, go to Lists & subscribers. Select the list that you want to add new subscribers to, then click Sign Up Forms.

Now you’ll select how you want to use your sign up form. You can create a signup form hosted by Campaign Monitor or you can generate an HTML signup form to paste onto your site.

If you choose to have Campaign Monitor host your form as a signup page, you can link to it from anywhere—your website, blog, or even social media posts. If you’re looking for an embeddable form, you can select the “You’ll paste code onto your site” option and then select if you want to include styling. You’ll see a live preview of your sign up form as you customize it. You can add your logo, messaging, and branding to the form.

Choose which of your fields you want subscribers to fill out. If you selected to create a signup page, hit “save and generate link” and your page will be live and ready to collect new signups. If you chose to paste the code onto your site, hit “save and generate code” to add your form to your website.

When you select Link to a subscribe page, you’ll see a basic form. You can now customize it, by adding your own logo, messaging, branding. and the fields you want filled out. Save your customized form, copy the link. Your subscribe page is now live and ready to collect new signups.

Finally, you can add new subscribers and update existing subscribers using Campaign Monitor’s API.

If you’re a developer, or have one on your team, visit campaignmonitor.com/api to see how you can grow your subscriber list using API.

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